We all know that a good party can’t be bad, but where to go to have fun in Trnava if you’re into house, techno and electro? There are plenty of businesses, but some genres and their level of action you would simply look in vain for here.
Web Design
Content Strategy
Brand and visual identity
Copywriting
Photo Production
Advertising campaign
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But everything changed with the idea of a bunch of friends who decided to change the old Monkey and bring a new breeze of club fun to Trnava. They joined forces with Nefkus and nothing stood in the way of creativity. The idea for a business with the characteristic name APE was born, which indirectly follows the original name, but provides a space where one should feel comfortable as in a pack. Gorillas live in packs and have their own “rules”, be like a gorilla, never go alone – this is the motto of APE CLUB. Interestingly, this project not only brought together the guys from APE CLUB and Nefkus, but also creatives within the creative house itself.
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The creators of the campaign visuals, the designer and the owners themselves bet on a modern design that attracts the younger generation to quality entertainment. Nefkus included all aspects in the brand strategy, marketing and did not leave out the visual aspect of the APE CLUB itself. The company even has its own mascot, which is a gorilla, with the mascot representing the themes of freedom, care and unbridledness. The renovation also included a remodel of the space, resulting in a luxurious club with dimmed lights, interactive lighting on the dance floor, and the jungle wall behind the bar certainly doesn’t fall short in uniqueness. The business is fully tailored to the customer’s requirements and strives to make the availability of individual events as easy as possible, for example in the form of online pre-sales, plus the club offers various drink specials for groups of friends, underlining the importance of packing, fun and freedom.
/ Ape is not aggressive
APE CLUB opened its doors in September 2022 and it was a truly spectacular event. In addition to the illuminated logo above the entrance and the gorilla mascot, they also projected a photoshoot with actors who portrayed people who go to the club, who know how to enjoy life and not just survive. The success of the event is also evident from the turnover, where thousands of euros were turned over on the first evening. People soaked up the atmosphere until the late morning hours and left dancing and full of positive energy.
